There are many barometers for a community’s vitality—from the range of arts & cultural offerings on any given night or weekend to the number of cranes across our skyline. But few things reflect a community’s arrival like a thriving, interesting and unique restaurant and bar scene.
It was with that spirit in mind that local restaurateurs and bartenders created Be Better Hospitality, a hospitality group focused on elevating our ideas of what’s possible in Fort Wayne and our surrounding region—and then bringing it to life.
We were honored to work with the Be Better team to develop a brand identity that matches their experience, their attention to detail and, most importantly, their vision for the future. OLG created the brand language and visual identity that will poise Be Better as they push our community forward.