OLG’s Favorite Halloween Movies

Happy Halloween! In the spirit of the season, we compiled a list of some of our favorite Halloween-like movies (and other spooky merriments)—in no particular order. John Carpenter's Halloween "Nothing beats this classic slasher. The simple but effective suspense throughout the film and amazing soundtrack makes it an all time favorite for me. Plus, I'll always remember my mom being the one who put me on to it." — Zach Vessels, videographer It’s the Great Pumpkin, Charlie Brown “I'm not actually much for scary, scary movies, however, we were always Peanuts fans as [...] Read More

40 Years of Fears

In 2021, the Haunted Castle and Black Forest celebrates its 40th anniversary, not only in family-friendly spooks—but also in being a major source of financial support for St. Vincent Boy Scouts. We supported the organization in this momentous year through a digital campaign. As part of our engagement, OLG created a campaign theme (‘Face the Fear’), which incorporated the existing logo and brand elements, and executed a digital advertising campaign on Facebook, Instagram, Google Display Network and Google Search Network. We helped launch Haunted Castle’s TikTok account—including the concepting, production and [...] Read More

‘It Couldn’t Be Done’

Turnstone celebrates its 78th year of Creating Possibilities in 2021. To commemorate this momentous milestone, we partnered with the organization to create a brand video that demonstrates their impact in our community. This brand video features three Turnstone clients—Alfred, Mason and Cami—who each recite a stanza of the powerful poem ‘It Couldn’t Be Done’ by Edgar Guest. Their reading is paired with footage of them working hard to achieve victories, big and small. The emotion and values we captured with these real-life vignettes aligns well with Turnstone's continuing mission, along [...] Read More

Serving with Purpose

There are many barometers for a community’s vitality—from the range of arts & cultural offerings on any given night or weekend to the number of cranes across our skyline. But few things reflect a community’s arrival like a thriving, interesting and unique restaurant and bar scene. It was with that spirit in mind that local restaurateurs and bartenders created Be Better Hospitality, a hospitality group focused on elevating our ideas of what’s possible in Fort Wayne and our surrounding region—and then bringing it to life. We were honored to work [...] Read More