The Women’s Fund of Greater Fort Wayne recently announced the launch of No Matter What, a campaign to connect sexual violence survivors to local, up-to-date resources quickly, efficiently and discreetly.
One Lucky Guitar partnered with the Women’s Fund to create the campaign platform—No Matter What—because no matter what, survivors are worthy of community support. This campaign’s initial phase of support was brought to life through a microsite, guiding sexual violence survivors to local resources available to help, along with basic education of what constitutes sexual violence. We also created QR code stickers, directing users to the microsite, to be placed in bathrooms of local businesses, libraries, fitness centers, restaurants and bars. So far, nearly 700 stickers have been placed in locations across Allen County.