Healthier Moms and Babies experienced significant growth over the last several years, and as they looked toward the future, they sought to better position themselves for continued growth by evolving their brand identity. The new brand reflects the comprehensive nature of who they are, what they do and who they serve. We partnered with Healthier Moms & Babies to develop a new visual identity, brand positioning and a marketing and communications strategy, as well as supporting marketing and development materials.
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Cornerstone is the open-armed community organization that offers programs and services to each member of the Southeast Allen County community—meeting them where they are, and welcoming them on a journey of growth, enrichment and affirmation. Originally known as the Southeast Area Council on Youth, and then Cornerstone Youth Center, the organization has grown from being a youth-focused center to a community organization that serves everyone from youth to seniors. They were ready for a new brand identity that reflected the evolution. Cornerstone and One Lucky Guitar partnered to evolve the [...]
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There are many barometers for a community’s vitality—from the range of arts & cultural offerings on any given night or weekend to the number of cranes across our skyline. But few things reflect a community’s arrival like a thriving, interesting and unique restaurant and bar scene. It was with that spirit in mind that local restaurateurs and bartenders created Be Better Hospitality, a hospitality group focused on elevating our ideas of what’s possible in Fort Wayne and our surrounding region—and then bringing it to life. We were honored to work [...]
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For more than 60 years, Foellinger Foundation has supported nonprofits in our community, and for the past several years, OLG has worked closely with the Foundation’s leadership and board of directors to share the organization’s mission, strategic intent and grantee successes. In 2020, Foellinger Foundation welcomed Ed Kominowski as its new president and CEO, and to further introduce him to the community, we’ve created Conversations with Ed, a monthly series premiered on Facebook and hosted by Ed and OLG principal Matt Kelley. In these videos, we answer some frequently asked [...]
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