The Dial

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Welcoming Our Lucky 25

This week marks the beginning of One Lucky Guitar’s 25th year of communicating brand soul. We’ll be celebrating throughout 2025, and invite you to be a part of it all. First, a few words from our founder…

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  • Sets Designed For Brands To Thrive

    For me, creating a set takes a bit of analytical thinking, a whole lot of planning and a heap of feels. I always start by thinking through the composition of the set to establish what is needed to tell the [...]

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  • Timeless Fun! at the Allen County Fair

    For the past eleven years, I’ve sat on the Allen County Fairgrounds Board of Directors. Just saying “eleven years” out loud elicits many wonderful memories at my beloved county fair. So much has changed and evolved over the past decade but one thing has remained—the essence and mission of our fair.

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  • Reminiscing on Your Story Made Here

    On January 28, 2019, we chatted with Dirk Rowley and WANE-TV about TV advertising surrounding the Super Bowl, and specifically local spots that have left a lasting impression. Humor is fine, but we were thinking of work that made not just an impression, but a positive impact on our community, as so much of our favorite work has.

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  • Branding That Makes Life Beautiful

    Greg Trahin and Ryan Getty of The Urban Petal came to One Lucky Guitar looking for help branding their growing design and floral décor services for weddings and other special events. You might know Greg and Ryan already, because they [...]

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