The Dial

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Welcoming Our Lucky 25

This week marks the beginning of One Lucky Guitar’s 25th year of communicating brand soul. We’ll be celebrating throughout 2025, and invite you to be a part of it all. First, a few words from our founder…

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  • Let’s Walk, Baby

    Our client, Changing the Face of Beauty, works toward equal representation of people with disabilities in advertising and media worldwide. It’s a mission we’re proud to be behind, and we’re grateful for every opportunity we have to work together, especially when [...]

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  • Envision Your Life Here

    Every day, we're one day closer to the completion of construction at The Landing Fort Wayne, and we simply. cannot. wait. If you haven't been keeping up, be sure to follow their Instagram, Facebook and Twitter. But, to catch you up briefly—

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  • A Marathon, Not A Sprint

    You know the cliché saying, it’s a marathon, not a sprint? I was trained not to use clichés. But, of course, clichés are so easy… because they’re true.  I still find it hard not to use them. I could have come up [...]

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  • Social Media: A Philosophy

    As social media is ever-evolving, shapeshifting from this algorithm to that one, there’s one thing that should remain consistent. It’s less of a strategy or a tactic, really—it’s a philosophy. At least, it’s one that serves as the foundation for our social [...]

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