Sets Designed For Brands To Thrive

For me, creating a set takes a bit of analytical thinking, a whole lot of planning and a heap of feels. I always start by thinking through the composition of the set to establish what is needed to tell the story. What will help drive the concept forward? What framing will look best? Next, I like to identify the vibe of the set. Creating a mood board for the vibe is super helpful to ensure everyone is singing the same tune. This also serves as a lens for creating and [...] Read More

Bringing The Landing to Life

This past fall, we worked with The Model Group to create a happening on The Landing for Visit Fort Wayne’s annual Be A Tourist In Your Own Hometown event. This opportunity gave visitors a look at the rich history of the street and a glimpse of the excitement to come with the new development. To enliven the street for the event, we brought storefront shops to life with a series of pop-up shops and activities put on by some of the coolest kids in town.   Each space was branded […]

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