The Dial
Matt founded One Lucky Guitar in late 2000, after buying the guitar from a musical hero. Matt leads our brand consulting efforts—Soul Sessions—and has helped start The Good Ones Clothing, Middle Waves Music Festival and The B-Side at One Lucky Guitar. A dad x3, he plays and writes songs in The Legendary Trainhoppers.
Unexpected transformation during 2020’s Pandemic Summer: I became a Deadhead.
Our friends at Be Better Hospitality (the same group that brought us Penny Drip) have introduced three new concept restaurants/bars on The Landing: Dana's,...
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MLK Montessori School Brand Development With their recent expansion into grades 1–3, MLK Montessori School partnered with One Lucky Guitar to increase the school's...
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To stand out in the attention economy, consumer brands and campaigns must have a magnetic attractability. But what’s powerful enough to create yearning, and...
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What and who makes up the social sector ecosystem serving the community of Fort Wayne? How effective is the social sector ecosystem in addressing...
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