Even in challenging times, some commitments can’t be put on hold. So when Benchmark Human Services needed to recruit caregivers, One Lucky Guitar partnered with them to create a social media campaign designed to connect with people looking for meaningful careers—and a way to make a difference.
OLG created a digital campaign and strategy that focused on recruiting dedicated support professionals in three target locations: Fort Wayne, IN; Helena, MT; and Swedesboro, NJ. Our goal was to build brand awareness and increase employment applications by driving website landing page visits, which was complemented in the strategy by a remarketing campaign.
Thank you, Benchmark, for trusting us as your partner.