28 Jan 10 / Game Changer View Comments


Here's a little brochure we created for Lutheran Health Physicians. They asked us to help them illustrate their understanding of how tough it is for many medical practices in this tough economy — they're businesses are getting picked apart by increasing medical expenses. IT reminded us of that old game, Operation, only now the docs are on the table.


This was the inspiration for our cover illustration. We wanted it to catch they eye of busy physicians who frankly don't have time to read. WI drew the illustration by hand, touched it up in Photoshop, and then added it to a photograph we took of an old Operation game board. (Thanks to Mr. Utesch for finding one buried in his closet.)


The crux of the brochure is an invitation to join Lutheran Health Physicians and enjoy the benefits of being part of the Lutheran Health Network - the healthcare network more patients in NE Indiana choose than any other.    

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