We recently finished up a fun logo project for Sturtz Public Management Group. Sturtz PMG provides community development planning and project implementation services to communities and non-profit organizations throughout NE Indiana.

In business since 2003, the Sturtz team wanted an identity to portray their solid skills and experience, but also have a softness to it. So we arrived at the solution you see below which combines the clean lines of Helvetica with a simple icon, chocolate brown and cool greens and blues.

The green and blue circular lines represent their rivers, greenspace and infrastructure development abilities of Sturtz. Those  lines flow into the urbanscape part of the icon, which includes elements of park-like environments, too. Leave a comment below and let us know what you think of the logo.