“Twirl,” the spirit of Matilda Jane, comes to life at MJC’s amazing trunk shows. The magic of twirl is embodied and shared by Trunk Keepers, and we invited the TKs to join us in The Twirl Seat and share their “whys” at two annual conferences—Behind the Seams and Dress Rehearsal. OLG created the set, interviewed the Trunk Keepers and scripted the videos in their entirety. In addition to three thematic videos, we produced a series of 12 individual profile videos to highlight their stories.
Three Cheers!
Our friends at Be Better Hospitality (the same group that brought us Penny Drip) have introduced three new concept restaurants/bars on The Landing: Dana's,...
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The Foundation to Dream
MLK Montessori School Brand Development With their recent expansion into grades 1–3, MLK Montessori School partnered with One Lucky Guitar to increase the school's...
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Consumer Products: Personality Wins
To stand out in the attention economy, consumer brands and campaigns must have a magnetic attractability. But what’s powerful enough to create yearning, and...
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Collaborate for Change
What and who makes up the social sector ecosystem serving the community of Fort Wayne? How effective is the social sector ecosystem in addressing...
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