Brand Soul: A Manifesto

Introducing ‘SOUL: A Manifesto’—the new video from One Lucky Guitar. Wanna talk Brand Soul? We do, too. So let’s do it! Reach us at info@oneluckyguitar.com, or hit up Matt Kelley direct at matt@oneluckyguitar.com. Read More

The Loudest Book Release

Gig poster art has been one of the more influential mediums in my life. Bright colors, cartoon culture, wacky visions—all tied together with your favorite music. What’s not to love?! I first started working on poster illustration in college, and as soon as I was able to attend more shows as a 21-year-old, I began interacting with the promotors and bands in the local DIY scene. This led to opportunities to use my imagery on a regular basis, and in some cases, with bands that I work with to this [...] Read More

From Dependence to Independence

Measuring a human services organization’s impact on the lives of the people it touches can be been challenging. OLG recently partnered with Foellinger Foundation to create an animated video that visualizes the Foundation’s Independence Continuum, a tool of the new evaluation system for measuring grantees’ effectiveness in moving their clients from dependence to independence. Foellinger Foundation’s new evaluation system defines the basic stages on the Continuum, and outlines how clients progress toward independence based on housing, education, employment, transportation and support systems. OLG worked with the Foundation to illustrate and [...] Read More

“Is The Guitar Really Lucky?”

Here’s how it went down. Back in 1999, I bought an old 1964 Gibson B-25 acoustic guitar from a tall Tennessean named Bucky Baxter. I fell for Bucky and his playing when I would go see all of these Bob Dylan shows over the second half of the 1990s. Like, dozens of shows. Bucky played the mandolin, the pedal steel, the lap steel and guitar for Bob, and gave his live sound this very particular, slightly country sound. Rock ’n’ roll, with a hint of twang, a deep groove, snap [...] Read More